Legal tech marketing, New York
Marketing systems built for companies changing how law works.
We help legal tech companies generate leads, build category authority, and grow with marketing that actually speaks to the legal buyer.
Prefer not to hop on a call right away? Send an inquiry and we'll reply in writing.
Built for legal tech founders and CEOs, CMOs and marketing leads, and growth-stage legal tech companies.
- Established in 2011
- Full-stack legal tech marketing
- Built for high-trust B2B sales cycles
- Fractional CMO strategy
The problem
Generic marketing doesn't work in legal tech.
Legal buyers research, verify, and build trust over months before they reach out. Most agencies haven't figured that out yet.
Inconsistent pipeline
Leads come in waves with no repeatable system driving predictable inbound month over month.
No documented marketing system
Everything is ad hoc. No playbook, no process, no visibility into what's driving results.
Messaging that doesn't land
Strong product, but positioning and copy don't communicate that credibility to buyers.
No CMO-level strategic ownership
Marketing is either unstaffed or too junior to drive strategy and execution simultaneously.
Services
Three tiers, built to scale with you.
All retainer-based. Start where you are and scale as you grow.
Compare every tier in detailTier 1
Foundation Build
$1,500–$2,500per month
Brand, messaging, LinkedIn starter, thought leadership, light system setup.
View detailsTier 2
Growth Engine
$3,500–$5,000per month
All of Tier 1 plus weekly LinkedIn, email drips, video content, case study funnel, webinars.
View detailsTier 3
Launch & Scale
$6,000–$10,000+per month
All of Tier 2 plus GTM launch, paid ads, PR, partner marketing, KPI dashboards, fractional CMO.
View details
Results
What it looks like when it works.
Anonymized snapshots from legal tech engagements across contract management, AI, and eDiscovery.
Read the full case studies2×
year-over-year sales growth
Legal tech software and services
Built a repeatable legal tech marketing engine across SEO, content, webinars, email, and product campaigns. That engine supported a doubling of year-over-year sales.
2
industry publications at launch
Legal AI startup
Industry press coverage at product launch, plus a spike in demo bookings heading into their fundraise.
60
days to reduced sales friction
eDiscovery platform
The sales team reported that prospects arrived on calls already familiar with the brand, which shortened time to close.
Contact
Tell us where you are. We'll tell you what fits.
Book a discovery call, or send an inquiry if you'd rather not hop on a call right away. Either way we'll come back with a specific recommendation rather than a template or a generic pitch.